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Strategies for Finding New Leads

Top Strategies to Expand Your Lead Generation

June 24, 20244 min read

Finding customers is crucial for any business, but traditional methods like networking and referrals often lack consistency. To create a more reliable system, try boosting your Google search results, leveraging social media beyond casual posts, using cold mailings, and following up with leads from multiple sources. CarShine.Biz offers automation tools for collecting Google reviews, managing social media posts, and setting up email campaigns. These strategies can help you systematically grow your customer base and ensure a more predictable lead generation process. Explore these tools on the CarShine.Biz website and enhance your business growth.

If there's one key task for a business owner that stands out, it's finding customers.

Pretty obvious choice, I guess because if there are no customers, there's no business.

It's that simple.

I understand that your business has been around for a while, and you have ways of finding customers, including personal and business networking, referrals, and simply word of mouth.

That's all great, and there's no reason not to use these sources for new contacts, i.e. leads, to turn them into customers.

You may even be doing great with this approach, and I don't mean to be negative. However, they all have some disadvantages in common:

  • You are not in the driver's seat.

  • It is not a systematic approach that is actively driven by you.

  • It is not reliable and consistent.

So you may want to consider adding some additional elements to avoid this and create a more reliable situation for yourself.

That's what you can do, and it's not a lot of work if you approach it in a smart way:

  • Boost your Google search results and get more inquiries from Google Maps search.

  • Use social media beyond the occasional post on Facebook or Instagram.

  • If you want to target business customers, use cold mailings.

  • Follow up with leads you learn about from multiple sources.

Let's get real and put some meat on the bones. I know my four bullet points won't convince you.

Regarding Google reviews: I just saw a website where they talk about 1,200+ customers. They show two testimonials on the site and there are 30 reviews on Google. That's not very convincing, is it?

Speaking of reputation management, there could be at least 300 reviews from satisfied customers, leaving no question about the quality of their work.

The good news: The CarShine.Biz system takes care of collecting Google reviews nicely - just in thanking for the business after the job is completed, it asks for a short review. All on autopilot, initiated by a single click once the job is done.

You may be active on Facebook and Instagram, but there's an almost untapped source of leads: LinkedIn.

Did you know that LinkedIn has about 70 million users in the U.S. alone? That's a lot less than Facebook's roughly 250 million users. But here are the important details:

  • 70 million LinkedIn users.

  • 22,000 search results for "detailing" in companies with 1 to 50 employees.

  • 1,400 search results for the same group who have ever posted anything.

The 1,400 are your competitors trying to find leads on LinkedIn. Narrow it down to your area to find a super attractive group of leads:

  • Entrepreneurs.

  • People in management roles.

They all have important things in common:

  • They love cars.

  • They have no time to clean.

  • They have the money to pay you to do it for them.

What does this have to do with CarShine.Biz? Well, it offers a social media module where you can develop posts in no time using AI and shoot them out to all your social media platforms with the click of a button.

Speaking of business customers, there is a great way to find potential leads and target them with boring old email marketing.

Well, it is not boring at all and is as powerful as ever, especially when combined with SMS. Just update your audience with interesting information, special offers and your advice on how to take care of their car.

Yes, teach them! They will still not want to do the work themselves, but they will appreciate your work more and more and understand that you have to charge a fair price.

Coincidentally, CarShineBiz has a great module on board to set up mailing campaigns. This is literally a set and forget way to communicate. You set up a number of processes, and they follow the rules exactly - for leads, new customers and your existing clientele.

Last item on my list: Follow-up.

Email and text messages are great for reminding customers that their next detailing event is coming up, and that their birthdays and special holidays may require a car in showroom condition. Just send them reminders.

And all this at a very reasonable price. Check it out here - on the CarShine.Biz website.

I look forward to speaking with you.

Fred Renoth
Chatbo LLC


P.S. Want to save time and talk to me right now? No problem, call (478) 246 3849 and fire off all your questions. Or book an appointment right here.

P.P.S CarShine.Biz offers you an almost ready and quick to go great website? I'll have a first shot ready for you in 48 hours. Want to see?


Let me know and book a call here.

#ChatboOne
#CarDetailing
#Retain Clients.
#Identify New Leads.
#Unburden the Team.

https://carshine.biz/

Lead GenerationBusiness GrowthCustomer Acquisition
blog author image

Fred Renoth

Fred is an entrepreneur and nature lover. He has his roots in the mountains of Bavaria/Germany, under the postcard mountain Watzmann. As Chatbo CEO, he contributes to the team in consulting, marketing and sales.

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